Sunway City Iskandar Puteri: Is Johor Bahru's Township Worth It? (2024 Review)

Sunway City Iskandar Puteri (Johor Bahru) Township Review

This article provides an update and review of the Sunway City Iskandar Puteri township in Johor Bahru, focusing on its development, amenities, and future plans. The review highlights the township's progress over the past five years, its unique approach to community building, and its appeal to both local and international residents.

Development and Progress

The township has seen significant development, even amidst global challenges. The area has transformed considerably. The initial phase focused on creating a self-sustaining precinct.

• The township's first precinct is a mixed-use development, including offices, residences, and commercial spaces.

• The development then expanded by creating recreational spaces such as Emerald Lake.

• An international school was established, requiring rapid expansion due to high demand.

Community and Lifestyle

Sunway City fosters a sense of community through diverse amenities and activities. The township caters to families and individuals seeking a well-rounded lifestyle.

• Commercial centers offer services beyond basic needs, including salons, nail salons, and pilates studios.

• Emerald Lake has tables and benches for picnics, and attracts people who enjoy jogging, brisk walking, and cycling.

• The team built Emerald Lake, now a popular destination, according to the Johor Tourism Board.

Township Development Strategy

Sunway City utilizes a strategic approach to township development. It focuses on creating self-sustaining precincts and attracting residents through unique offerings.

• The strategy involves creating catalysts or magnets, such as Emerald Lake, to attract people.

• Filling market gaps, like establishing an international school, is another key component.

• The brand leverages its expertise in retail, property, education, and medical sectors.

Real Estate and Rental Market

The township's real estate market is attracting both local and international tenants. Rental rates vary depending on property type and size.

• Citrine studio units rent for around RM 2,000.

• Two- to three-bedroom units range from RM 2,300 to RM 2,500.

• Landed houses in Citrine Lake Homes are rented out for RM 3,000 to RM 4,000.

Commercial Development

The development of commercial spaces was a significant undertaking. It required extensive data collection, collaboration, and persuasion to attract key tenants.

• Establishing petrol stations and franchises required convincing businesses to invest in the vision.

• The township now features amenities like Caltex, Starbucks, and KFC.

• The team built an office and a hotel right next to Sunway Big Box.

Connectivity and Infrastructure

Connectivity and pedestrian-friendly design are prioritized within the township. The comprehensive planning ensures ease of movement and safety for residents.

• Buffer landscape is provided for safety.

• Pedestrian walkways and bicycle paths are included.

• Tactile tiles are incorporated for accessibility.

Future Development and Expansion

Sunway City has ambitious plans for future development and expansion. They will include residential projects, educational institutions and recreational facilities.

• Future residential launches include Sunway Maple and Sunway Aviana in the Park View precinct.

• Sunway College, combining with a medical and nursing school, is planned.

• There is also a future horse park.

Big Box and Commercial Area Review

The Big Box retail and commercial area offers a diverse range of shops, restaurants, and entertainment options. NSK Hypermarket, Sports Direct, and GSC Cinemas are a few stores.

• The mall is divided into West and East sections, each with unique offerings.

• The GSC cinema features a play park for children, catering to families.

• Sunway Boulevard offers office spaces and a main street lined with various cuisines.

Appeal to Singaporeans

Sunway City is increasingly popular among Singaporeans seeking a weekend getaway or a short-term stay. The convenient location and diverse amenities make it an attractive destination.

• The township is a 5-7 minute drive to the Malaysian customs.

• Sunway Grid offers short-term stays with high Airbnb returns.

• The area is also ideal for team-building activities due to its secluded and accessible location.

Horse Park and Recreational Activities

The latest addition to the township's recreational offerings is the Horse Park. The team plans on new activities.

• The facility provides horse riding lessons, hydrotherapy for horses, and equestrian training.

• X Park features go-karting, futsal courts, clamping areas, and paintball.

• "Steamboat on a Boat" offers a unique dining experience on the lake.

Conclusion

Despite initial market challenges, Sunway City has thrived by leveraging investment properties. The completed projects showcase the build quality and commitment to continuous innovation. The township is well-positioned for future growth and remains a desirable destination for residents and visitors alike.